The homepage of your e-commerce store serves as the digital front door to your business. A well-designed homepage sets the tone for your brand, provides visitors with a clear understanding of your store’s offerings, and encourages further engagement. To create a great homepage, you need to balance aesthetics with functionality. This will ensure that users can easily navigate and find relevant information while being drawn to high-priority actions such as browsing products or making a…
Duck Soup Blog
If you’re using a SaaS e-commerce platform like Shopify or BigCommerce, you have a variety of tools at your disposable for designing your store. Most design options will be in your theme settings, where you can choose colors, select fonts and configure your store’s basic layouts. SaaS platforms make it fairly easy to customize your design, however it’s easy to get carried away. Like many things, less is more when it comes to e-commerce web…
When it comes to establishing a successful online store, selecting the right platform is crucial. BigCommerce has emerged as a flexible e-commerce platform that gives businesses of all types a solid foundation for growth. However, implementing BigCommerce effectively can seem overwhelming to someone who is new to the platform. This raises an important question: should you work with a BigCommerce agency to launch your store? In this blog post, we’ll explore the significant considerations surrounding…
If you’ve been a BigCommerce merchant for a while, you know that the platform has never had a great way for store owner’s to easily control their design. Previously, you could use Marketing Banners, but they were limited. You has to assign them to specific pages, so they couldn’t be displayed sitewide. In addition, you really needed to know HTML in order to create any sort of complex design using them. Thankfully, BigCommerce listened and…
If you’re planning to migrate your e-commerce website to a new platform, maintaining your SEO should be a top priority. A poorly executed migration can harm your organic rankings, but with the right strategies, you can minimize risks and even see improvements. Let’s review how a site migration can impact SEO and the steps you can take to maintain SEO during a site migration. How a Site Migration Affects SEO Changes in URL structure Even…
The health and wellness industry continues to grow, and supplements are no exception. From vitamins to protein powders, selling supplements online can be a lucrative business. However, the industry’s regulatory requirements, marketing limitations, and customer expectations can make it challenging to launch a successful online store. If you’re looking to sell supplements, choosing the right e-commerce platform is critical. Shopify’s restrictions on certain supplement categories can limit your business’s potential. BigCommerce, with its flexibility and…
The CBD market has seen explosive growth, with more consumers turning to CBD products for wellness, pain relief, and relaxation. However, selling CBD online isn’t as simple as launching a store and listing products. CBD merchants face unique challenges, from legal compliance to advertising restrictions, making it essential to choose the right e-commerce platform and partner. Shopify’s restrictions on CBD products make it a less-than-ideal platform for sellers in this space. BigCommerce, on the other…
If you’ve decided to migrate your e-commerce website to a new platform, understanding the risks is essential. While it’s impossible to eliminate all challenges, many steps can minimize them. Let’s explore common e-commerce platform migration risks and how to address them effectively. Common Risks During Migration Data loss or corruption Moving data from one platform to another always carries the risk of data loss. Even worse, data corruption can occur during the process, requiring time-consuming…