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Supporting Diversity in E-Commerce

Everyone should have the opportunity to fulfill their dream of starting a business, regardless of race, gender or class.

In addition, everyone should be able to take advantage of the on-demand shopping that e-commerce provides, regardless of their abilities.

I’m committed to supporting diversity in e-commerce, both behind and in front of the screen.

Woman of Color Coding

Donation Program

My mission is to provide affordable e-commerce services for small businesses and startups, especially those owned by women and people of color who continue to be underrepresented in our industry.

In addition, Duck Soup E-Commerce makes a donation for every block of support time purchased and every fixed price project to advance diversity in tech and entrepreneurship. Donations are split evenly between the following three organizations:


The largest global platform for the education and empowerment of diverse entrepreneurs and investors, with a mission to close the diversity gap in entrepreneurship and venture capital.

Black & Brown Founders

Providing community, education, and access to Black and Latinx entrepreneurs, allowing them to launch and build tech businesses with modest resources.


Working to dismantle the structural barriers to racial equity in tech and achieve proportional representation of Black and Latinx individuals in the innovation economy.

Total Donated: $4115

A Commitment to Inclusivity and Accessibility

E-Commerce has changed how we shop and given us access to products and services like never before, from small makers to international markets. But that promise can’t be delivered upon if shoppers aren’t able to successfully use a website.

That’s why I’ve partnered with accessiBe.

accessiBe offers an AI-powered accessibility tool that makes any website fully accessible within minutes. Unlike expensive accessibility services that have huge upfront and ongoing maintenance costs, accessiBe is an affordable automated solution that works for small and large businesses alike. Beyond making you ADA and WCAG compliant and reducing the potential of a lawsuit, accessibility makes online shopping easier for anyone with disabilities and shows your business cares about its customers.

I am proud to offer free installation of accessiBe to any BigCommerce store owner. Contact me for details.

Learn more about accessiBe or sign up here.