If you’re in the middle of evaluating e-commerce platforms, it can be hard to cut through the noise. Everyone claims to be “the best,” every platform has its loyal fans, and at a glance, they all kind of look the same.
But they’re not. And picking the wrong one can lead to serious frustration (and sometimes a full rebuild) down the road.
I’ve worked with hundreds of merchants across all kinds of platforms, and in this post, I’ll help you figure out if BigCommerce is the right fit for your business. No hype — just an honest look at where it works best and where it might not.
And if you want a second opinion tailored to your specific goals, I offer a free platform evaluation. No pressure, no jargon — just straight-up advice.
When BigCommerce Is (Usually) a Great Fit
BigCommerce tends to work really well for merchants who:
- Want more built-in features and fewer third-party apps to manage
- Are planning for growth — more products, more orders, or more channels
- Sell complex products or operate both B2C and B2B
- Need flexibility with payments, checkout, or multi-storefront setups
- Are frustrated with platform limitations on Shopify, WooCommerce, or Magento
- Want better control over SEO and integrations without custom builds for everything
It’s especially helpful if you’re already using other tools (like Klaviyo, ShipStation, NetSuite, etc.) and want a platform that plays nice with your existing tech stack.
When BigCommerce Might Not Be the Best Fit
BigCommerce isn’t the right choice for everyone. You might want to look elsewhere if:
- You’re launching your first store and just want the simplest possible setup
- You have no plans to grow or expand beyond a basic product catalog
- You want ultra-visual, drag-and-drop site design without touching any code
- You’re okay with relying heavily on apps for even basic features
That’s totally fine — every platform has its lane. The key is making sure the one you choose actually supports your plans.
What My Clients Usually Ask
Here are some of the most common questions I get during platform evaluations:
“Will BigCommerce work with the tools I already use?”
Yes — and that’s one of its biggest strengths. Here’s a breakdown of popular integrations to give you a sense of how flexible it is.
“How does the pricing compare to Shopify?”
The base plans are similar, but BigCommerce includes more features out of the box and doesn’t charge transaction fees — which often makes it more cost-effective over time. Here’s a full pricing breakdown.
“Can I run B2B and B2C under the same store?”
Absolutely. BigCommerce supports customer groups, custom pricing, and quote workflows — all native. No hacks or add-ons required.
“Can I migrate my store to BigCommerce?”
Yes — and I can help. I offer BigCommerce migration services that move your data, preserve your SEO, and make sure everything works the way it should.
“Will I need a developer to get started?”
Not necessarily. Most merchants can launch using built-in tools and a premium theme. But if you need custom design or complex functionality, the platform supports it — and I can connect you with trusted resources if needed.
It’s Not About Features — It’s About Fit
You’re not just picking a platform — you’re picking a foundation for your business. If you choose the right one, it’ll support you for years. If you choose the wrong one, you might be replatforming (again) in 12–18 months.
That’s why I offer a free platform evaluation. I’ll look at what you’re selling, where you want to go, and what kind of experience you want for your customers — then recommend what actually makes sense.
Final Thoughts
BigCommerce isn’t for everyone — but for a lot of merchants, it’s the platform that finally gives them the flexibility, stability, and control they’ve been missing.
If you’re still not sure whether it’s the right fit, I’d be happy to help you figure it out.
Click here to request your free evaluation
We’ll talk through your current setup, your goals, and whether BigCommerce is the best next step — or not.