BigCommerce Redesign Checklist: What to Do Before You Get Started

Thinking about a redesign for your BigCommerce store? A fresh design can make your site faster, more modern, and more effective at turning visitors into customers. But before you dive in, it’s worth taking a step back.

Rushing into a redesign without preparation is one of the biggest reasons projects go off track. This simple checklist will help you organize your thoughts, avoid common mistakes, and make sure you’re ready to get the most out of the process.

Step 1: Identify the Pain Points

What’s not working on your current site? Is it slow, outdated, or hard to use on mobile? Maybe conversions have stalled or navigation feels cluttered. Write down your biggest frustrations — they’ll guide the redesign priorities.

When Is It Time for a BigCommerce Redesign? 7 Signs Your Store Is Holding You Back >

Step 2: Define Your Goals

A redesign isn’t just about “making it look nicer.” Be clear on what you want to accomplish. Do you want:

• Faster site performance?
• A modern look that matches your brand?
• Higher conversions?
• Easier content management for your team?

The clearer your goals, the easier it is to measure success when the redesign is complete.

Step 3: Decide Between Customization or Full Redesign

Not every store needs a total overhaul. Sometimes, BigCommerce theme customization is enough to refresh the look and feel without starting from scratch. Other times, a full redesign (or even a custom theme) is the smarter investment.

BigCommerce Theme Customization vs. Redesign: Which Is Right for You? >

Step 4: Set Your Budget

Costs can vary widely depending on scope. Are you planning a light refresh, a mid-level redesign, or a complete overhaul? Knowing your budget upfront helps you choose the right path and avoid surprises.

Budgeting for a BigCommerce Redesign: What Costs to Expect >

Step 5: Be Realistic About Timelines

A typical redesign takes 4–12 weeks, depending on scope and complexity. If you have a specific deadline (like a product launch or holiday season), make sure you plan accordingly.

Need results faster? You can always tackle key updates in a Power Block session while working toward a larger redesign.

How Long Does a BigCommerce Redesign Really Take? >

Step 6: Watch Out for Common Pitfalls

From ignoring mobile users to skipping SEO basics, there are a few mistakes that can sink a redesign. Reviewing these ahead of time can save you headaches later.

5 Common Mistakes to Avoid During a BigCommerce Redesign >

Step 7: Choose the Right Partner

You don’t have to go it alone. Working with a BigCommerce expert ensures your redesign not only looks good but also performs well. Whether you go through a full project or book a Power Block for quick improvements, having the right partner makes all the difference.

Final Thoughts

A BigCommerce redesign doesn’t have to feel overwhelming. With the right preparation, you’ll avoid common pitfalls and set yourself up for a smoother process — and better results. Use this checklist to guide your planning, and you’ll be in a great position to launch a store that’s modern, fast, and built to convert.